Bill Kristol

@BillKristol ↗

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Last Checked May 20, 2021

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Thu Nov 19 14:02:22 +0000 2020

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327

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Bill Kristol @BillKristol

"Mr. Reed, professor of marketing at Wharton, describes 'identity loyalty' as the 'marketing utopia' where the consumer develops a deep connection with 'a brand you fervently believe in, a brand you use to express yourself.' That is Trump’s secret sauce." https://t.co/VyQFhGgdWZ — PolitiTweet.org

Posted Nov. 19, 2020 Hibernated

Preceded By

Bill Kristol @BillKristol

"By starving the Biden administration-to-be of resources and information, the Trump administration is doing its best to hobble the successor team’s ability to hit the ground running. And it is doing so, again, in the context of crude norm-busting..." https://t.co/VMr5mq9xjz — PolitiTweet.org

Posted Nov. 19, 2020 Hibernated

Followed By

Bill Kristol @BillKristol

"Lisjak discovered that where a consumer (a) has a strong connection with a brand; (b) has a weak sense of who they are...this consumer is apt to evince more positive views of the brand after it's been criticized." https://t.co/VyQFhGgdWZ — PolitiTweet.org

Posted Nov. 19, 2020 Hibernated