Peter Kafka

@pkafka ↗

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Last Checked Nov. 21, 2022

Created

Wed Nov 09 22:21:51 +0000 2022

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Twitter for iPhone

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Peter Kafka @pkafka

*Twitter doesn’t have Google and Meta’s reach, but it pitches itself to buyers as a way to reach coastal, upscale audiences. The kind more likely to blanch at Elon antics. — PolitiTweet.org

Posted Nov. 9, 2022

Preceded By

Peter Kafka @pkafka

*There’s also a digital ad slump. Ad budgets are under pressure. Buyers don’t need extra reasons to bail. *Unlike Google and Meta, Twitter ads are almost entirely brand ads. You don’t click on them + buy something. They’re supposed to create a halo for stuff you eventually buy. — PolitiTweet.org

Posted Nov. 9, 2022

Followed By

Peter Kafka @pkafka

*Lots of ad people like Elon. He can be very charming! The ad calls he does are fine? It’s his actions, and his tweets, that freak him out. *Changing that stuff means changing Elon. — PolitiTweet.org

Posted Nov. 9, 2022