Nate Silver @NateSilver538
You're omitting the key context here. Those are the rates the Trump campaign realized *within the first few days*, the story says. Not on a sustained basis. Any type of advertising will be more effective with a small, initial buy when you're targeting low-hanging fruit. — PolitiTweet.org
Tommy Vietor @TVietor08
@NateSilver538 Per the WSJ today, FB's advanced targeting tools meant "every dollar that the Trump campaign spent o… https://t.co/kLwbsO1DU1