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Judd Legum @JuddLegum
12. Facebook has also declined to comment on a similar scheme I exposed yesterday that is run by the Conservative Brief, another far-right website. Conservative Brief has more engagement on Facebook than the New York Times Details: https://t.co/3ILqrj5bBO — PolitiTweet.org
Judd Legum @JuddLegum
1. In 2022, an obscure far-right website with three employees, Conservative Brief, has become a DOMINANT force on F… https://t.co/RHbCjthZvV
Judd Legum @JuddLegum
11. Facebook was presented with all this information and declined to comment. It's a $550B company, but it is unable or unwilling to enforce its own rules. For updates and more accountability journalism, sign up for the newsletter https://t.co/TfpCIsWktO — PolitiTweet.org
Judd Legum @JuddLegum
10. According to CrowdTangle, an analytics service owned by Facebook, links to the DC Enquirer had 2.19 million engagements over the last 10 days The Washington Post, which employs 1000+ journalists, had 1.49 million engagements in the same 10 days https://t.co/gzZ7AZFxXt — PolitiTweet.org
Judd Legum @JuddLegum
9. These ads are manipulative but highly effective. They've allowed the DC Enquirer to build "Red Wave" from zero to 652,000 followers in 54 days. They've had similar success with a bunch of other pages, including those just a few days old https://t.co/gzZ7AZFxXt https://t.co/Jt2XvnYBRo — PolitiTweet.org
Judd Legum @JuddLegum
8. According to the Facebook ad library, Facebook pages in the DC Enquirer network have spent between $243,000 and $298,000 on manipulative Facebook ads like these since November. They appear to violate Facebook's spam policy but it's not being enforced https://t.co/gzZ7AZX8P1 https://t.co/nehglkpYUG — PolitiTweet.org
Judd Legum @JuddLegum
7. Gill has done this by spending heavily on manipulative Facebook ads that trick users into believing they are participating in a poll or petition about removing Biden (or other Dems) from office but are actually just collecting followers for his page https://t.co/gzZ7AZFxXt https://t.co/g0nEHqt2N3 — PolitiTweet.org
Judd Legum @JuddLegum
6. Let's take the Facebook page of DC Enquirer's founder, Brandon Gill. Gill is not a particularly famous person. He has a Twitter account with 55 followers. He started his Facebook page on 11/6/21 and already has over 1,000,000 followers! https://t.co/gzZ7AZFxXt https://t.co/TajlTM2N5l — PolitiTweet.org
Judd Legum @JuddLegum
5. Some of the pages in the DC Enquirer network are very large. "Red Wave," for example, has 650K+ followers. Many of the other pages have 100K+ followers. How did a new website gain control of such large pages? By manipulating the Facebook ad platform https://t.co/gzZ7AZFxXt — PolitiTweet.org
Judd Legum @JuddLegum
@Meta 4. How do we know these posts are coordinated? The Facebook Pages in the DC Enquirer network publish these articles within seconds of each other with identical messages https://t.co/gzZ7AZFxXt https://t.co/IKv9i8qowu — PolitiTweet.org
Judd Legum @JuddLegum
@Meta 4. How do we know these posts are coordinated. The Facebook Pages in the DC Enquirer network publish these articles within seconds of each other with identical messages https://t.co/gzZ7AZFxXt https://t.co/lrSkl2qFQp — PolitiTweet.org
Judd Legum @JuddLegum
@Meta 3. Each time DC Enquirer publishes an article, all of these "independent" Facebook pages post the link in unison Here is what happened when DC Enquirer published "Freedom Convoy on the Verge of Victory as Multiple Canadian Provinces Announce an End to Restrictions" on February 9 https://t.co/asHNuAPbK0 — PolitiTweet.org
Judd Legum @JuddLegum
@Meta 2. The DC Enquirer controls a network of large Facebook pages that purport to be independent They have names like Keep Texas Red ("We are an independent group of concerned Texans who want to help keep Texas from flipping blue") and Conservative Americans https://t.co/gzZ7AZX8P1 — PolitiTweet.org
Judd Legum @JuddLegum
1. A far-right website that LAUNCHED 36 DAYS AGO is already more popular on Facebook than the Washington Post The DC Enquirer has executed an audacious scheme to manipulate Facebook's algorithm and ad platform And @Meta is letting them get away with it https://t.co/gzZ7AZFxXt — PolitiTweet.org
Judd Legum @JuddLegum
War. What is it good for? — PolitiTweet.org
Judd Legum @JuddLegum
RT @JuddLegum: 7. The fact that all of these Facebook pages use UTM codes when posting Conservative Brief links strongly suggests that Cons… — PolitiTweet.org
Judd Legum @JuddLegum
RT @JuddLegum: 3. Conservative Brief's success on Facebook is immense. It is now getting more engagement on Facebook than the New York Time… — PolitiTweet.org
Judd Legum @JuddLegum
RT @JuddLegum: 1. In 2022, an obscure far-right website with three employees, Conservative Brief, has become a DOMINANT force on Facebook.… — PolitiTweet.org
Judd Legum @JuddLegum
@EmilyDreyfuss Pretty articulate for a 2-year-old! — PolitiTweet.org
Judd Legum @JuddLegum
RT @MollyJongFast: This is absolutely crazy. https://t.co/m9LnHVjWzI — PolitiTweet.org
Judd Legum @JuddLegum
RT @RMac18: Fascinating look by @JuddLegum at how a right-wing website that doesn't have a Facebook page is getting conservative influencer… — PolitiTweet.org
Judd Legum @JuddLegum
@daveyalba Keep refreshing the page. New people are being added all the time today! — PolitiTweet.org
Judd Legum @JuddLegum
@daveyalba That was only added AFTER I published the story. He was not listed yesterday. https://t.co/nVTEvH0bPS — PolitiTweet.org
Judd Legum @JuddLegum
15. These designations were added TODAY. Here is how the about page looked before I published my story this morning: https://t.co/nVTEvH0bPS — PolitiTweet.org
Judd Legum @JuddLegum
14. UPDATE: Conservative Brief is now trying to cover its tracks. After I published my story this morning, the site added some of the conservative activists who repeatedly publish its content with UTM codes as "contributors/influencers." https://t.co/cmHPXk3mCS https://t.co/2Wo1TSQOyk — PolitiTweet.org
Judd Legum @JuddLegum
RT @lizzadwoskin: FB has a policy against behavior that fits this pattern. Thoughts @ngleicher ? — PolitiTweet.org
Judd Legum @JuddLegum
Important thread where @NRSC chair Rick Scott defends his plan to raise taxes on hundreds of millions of Americans. — PolitiTweet.org
Rick Scott @ScottforFlorida
.@chuckschumer and the Democrats’ fake outrage about my plan further illustrates just how out of touch they are wit… https://t.co/O3VBvBvxhZ
Judd Legum @JuddLegum
13. Facebook is a $550B company, and the content on its platform has a major impact on politics around the world. But it is unable or unwilling to enforce its own rules. For updates and more accountability journalism, sign up for the newsletter https://t.co/TfpCItdVSo — PolitiTweet.org
Judd Legum @JuddLegum
@realDailyWire 12. Today, on a per article basis, Conservative Brief gets more engagement on Facebook than The Daily Wire. It shows that Conservative Brief's tactics have allowed it to buck the trends and achieve a level of success unavailable to any other outlet https://t.co/k7VAGIETlI https://t.co/jk2S3FMpyN — PolitiTweet.org
Judd Legum @JuddLegum
11. In July 2020, I undercovered a pay-to-pay scheme involving @realDailyWire, a network of Facebook pages run by Mad World News, and UTM codes. Facebook acknowledged there was a financial relationship, punished Mad World News, and "warned" Daily Wire. https://t.co/k7VAGIETlI — PolitiTweet.org
Judd Legum @JuddLegum
10. In 2020, Conservative Brief was using a network of large but random pages w/names like Make America Even Greater Today, it is high-profile right-wing activists like D'Souza, Trump attorney Jenna Ellis, and former Trump admin official Sebastian Gorka https://t.co/k7VAGIETlI — PolitiTweet.org
