Alex Roarty @Alex_Roarty
@NickRiccardi @posglen i know that when it comes to TV ads, you gotta play the hits. but if the goal with a web-ad is to try and draw some attention, any attention, I'm a little surprised we don't see more of it. everyone loves trope-busting creativity, it's like half of all new shows now — PolitiTweet.org