Dylan Byers @DylanByers
F1 was already massively popular outside U.S., but its rise here is a lesson for anyone with sports rights: Build the drama, the storylines, and you’ll get major ROI with live events themselves. In this case Netflix just did it for ESPN, but the whole thing can be done in-house. — PolitiTweet.org
Dylan Byers @DylanByers
New via @JasonAbbruzzese: “Drive to thrive: Netflix's docu-series a boost for Formula 1”https://t.co/AuDdWg6zH8 via @nbcnews